Aprendizagem medida por tecnologias, um caminho para uma educação corporativa moderna e orientada para uma gestão do conhecimento eficaz nas organizações públicas: um estudo de caso sobre a educação corporativa do INPI

Abstract

Although Knowledge Management (KM) is a relevant subject for organizations, there is a literature gap which compromises its better understanding and how an organization can optimize its application and results from a synergistic overview of the three elements of management: people, processes and technology. Researches in this field have been promoting an analysis of these three elements separately which results in biased conclusions on the studied environment, without the necessary in-depth view which would create synergy between these distinct pieces of knowledge and lead organizations to a better understanding and improvement on KM application and results. This research purpose is to identify, analyze and explain why, in the current context in which technology-driven learning has come true, an integrated analysis including this synergistically structured knowledge can determine the best KM application and results in organizations. A theory which aimed to explain the human training process within the scope of corporate education at the National Institute of Industrial Property (INPI), a federal autarchy responsible for the dissemination and concession on industrial property rights and incentive to innovation policies in the country, was verified by having in mind a synergistic look between the distinct knowledge, people, processes and technology. Through a descriptive, explanatory and exploratory research, which adopted the case study method and prioritized a high-depth degree of scrutiny by making use of interviewees, managers, specialists and public servants in the same organization, plus documents and an extensive bibliography. Also, the manual coding tool was used for data analysis. The codifications were made based on the analysis categories by considering the relevant themes for the research which allowed a close relation to be established among them. As for systematization, it was possible to reach the thesis that the absence of an integrated vision of the trinomial people, processes, and technology limits the scaffolding of a sustainable KM project, even if the company consists of highly competent people, advanced technology availability and well-structured processes. This fragmented look of knowledge undermines the KM application and results in organizations. The analysis has begun with the establishment of the anchor codes, relevant statements allocated to each anchor code, compilation of the initial list of codes, allocation of codes to each anchor, register of the frequency in which each record appears, construction of generic categories for each code, examination of the categories to generate themes, the use of themes to select questions and, finally, answer the research questions accordingly. The early assumptions that an integrated analysis of these three structuring elements of an organization (people, processes and technology) in a synergistic way would provide a more mature and consolidated KM application in this institution as part of an organizational strategy, which would achieve results by remaining dependent on overcoming a fragmented approach to organizational issues were confirmed, as shown by the study. As a contribution, the study may aid the implementation of KM framework, especially in the public sector, which follows the principles of efficiency and effectiveness, to improve institutional results.