Da fotopotoca ao meme: uma abordagem linguístico-discursiva

Abstract

We know that language is a privilege for humanity, because from it the speaking subject, in order to meet his communicative needs, creates methods, forms and "ways" to express himself. Thus, this work proposes, in a comparative way, to observe the linguistic-discursive structure of internet memes with the argumentative structures of Fotopotocas created by Ziraldo. Still in this perspective, we realize that there are some traces of similarities and particularities between these two textual genres. This observation motivated us to research a possible rescue of the photo pots, through internet memes. In this way, we created a nomenclature called memepotoca, since both genres approach, through humor, everyday and political issues, thus providing interaction between the communicators. In addition to, in an unpretentious way, criticizing the Bolsonaro government and its lack of posture and care during the pandemic. In this sense, in order to contemplate the possible linguistic-discursive meanings explored in the analysis of the corpus, the research focuses on the Theory of Semiolinguistics, which aims to contemplate and consider the aspects constructed from the interaction between subjects in a given communicative circumstance