A retratação na era das redes sociais: potencialidades e limites à luz da reparação integral

Abstract

The present dissertation aims to study retraction as a means of guaranteeing the interruption of the propagation of non material damages arising from injuries suffered on social networks, and their subsequent compensation to the victim. For this purpose, the study begins by examining the centrality of the protection granted to human dignity by the Brazilian legal system, to verify its incompatibility with the fragile protection provided, in practice, to victims of injuries on social networks, especially after the Brazilian Law for rights related to the personality on Internet. From this notion, the study seeks solutions that aim to interrupt and repair non-pecuniary damages while promoting social solidarity and realizing human dignity and are convergent with the particularities of the digital world, in which injurious content can spread quickly and widely. To achieve this, the study explores the historical evolution of civil responsibility towards victim protection and the depersonalization of reparation. It is found, in this sense, that retraction, especially in its public form, when combined with content targeting technologies, presents itself as a potentially viable and effective means of ensuring the protection of victims in cases of injuries perpetrated on social networks.