Teoria dos jogos, game design e decisões estratégicas

Abstract

The market for electronic games remains without many applications of game theory of the bases, without considering it as a reference for the prescription of new solutions. The aim of this study was to explore what are the contributions of game theory as a conceptual tool for the design of electronic games with the prisoner's dilemma as the central element. Using the application in a massive online multiplayer on the market, this work sought to understand the viability of use game theory as a conceptual framework to create design interventions, also evaluating whether the behavior of players reproduces observations made in controlled experiments carried out in the fields of psychology and human cognition. To this end, a review of behavioral archetypes, cognitive foundations of reward and types of existing electronic games was carried out, with sequence of studies in the game scenario, procedural adaptations and monitoring of players' behavior in competition-cooperation actions searching for rewards. After an evaluation of those actions and rewards earned, it was possible to identify the replication of behaviors adopted in experiments described in the literature. In addition, cooperative and non-cooperative actions also made it possible to propose a new theoretical perspective on the behavioral model of players that updates the existing persona matrices. The results obtained in this work provide new frontiers for understanding player´s behavior on multiplayer game environments as well as collaborating for the use of game theory as a conceptual model for the prescription of solutions that add competitive value in the development of these products.