Meus malvados favoritos: um estudo sobre a banalidade do mal na jornada do herói em produtos audiovisuais infanto-juvenis

Abstract

The consumption of cinematic animations and cartoons is an intrinsic part of everyday social life, especially among children and young people, who have access to a significant variety of pastimes through streaming services and technological advances. This trend has transformed these productions into learning tools in the school environment, being used both specifically in educational content and to fill vacant spaces of time. However, when analyzing plots of productions aimed at the Free age group, scenarios emerge where the banality of evil stands out. Ethical and morally questionable practices underlie the fun, raising the need to understand the relationship between media and affect. The research seeks to analyze how characters in these productions, consciously or unconsciously, transmit perceptions that transform evil into a positive reference to be reproduced, in addition to contributing to a deeper analysis of narratives and biases in audiovisual resources during teaching. The aim is to develop a teaching guide to assist Basic Education teachers in choosing audiovisual products, considering points of attention in the narratives. The study is justified by the need to understand teaching and learning relationships through audiovisual language, analyzing implicit, linguistic and behavioral resources present in contemporary productions aimed at students in this age group. Three theoretical bases support the research: the concept of banality of evil (ARENDT, 1999), the hero's journey and the symbolic representation of personal growth (CAMPBELL, 2007). Understanding the relationship between affection, communication and media, considering it as a space for sharing values and emotions (SODRÉ, 2016). In line with the quali-quantitative continuum approach, the research followed the snowball sampling technique, ensuring diversity and depth in the data collected. The development of the educational product was based on the product/process methodology proposed by Rizzatti et al. (2020). The results obtained demonstrated a highly positive impact, reinforcing the importance of the topic and highlighting the significant contribution of this research to understanding the use of audiovisual products in the educational context.