No regime heterocentrado, menino veste azul e menina veste rosa! Investigando vídeos de ‘chás de revelação’ no YouTube em tempos de pandemia

Abstract

The Master's research aims to discuss the crossing of gender regulatory norms through the analysis of "gender reveal party" videos produced and posted on YouTube during the COVID-19 pandemic. The choice of cartography as a method to research "gender reveal party" videos on YouTube is based on the assumption that I am open to new possibilities of engaging with the field, seeking to affect and be affected by the experience and immersion in the context of digitally mediated dynamics in a network. The cartographic path traced has as a characteristic the recognition of the importance of affectation, which launches me on the unpredictability of a research that does not intend to reproduce anything or resolve possible difficulties. By choosing this theme, it is necessary to understand and (re)signify how heteronormativity frames and regulates our ways of being/being in the world. In addition, I understand that gender is a cultural construction, and it is necessary to question the way in which social organizations still restrict themselves to the binary man/penis and woman/vagina. Analyzing the "gender reveal parties" also brings to the surface the need to explore the concept of cyberculture, which recognizes social networks as spaces for the production and sharing of memories, affections, and normalizations. Fieldwork pointed to how religion constitutes a driving force for the propagation of the framing of children's bodies in simplistic and restrictive categories that reveal the strength of the heterocentric regime. From the analysis of the material publicized on YouTube, there was a need to reflect on how to build an anti-sexist education.