O impacto da internacionalização sobre o sistema de controle de gestão de empresas gaúchas: um estudo de caso múltiplo entre as empresas de capital aberto Fras-le S/A, Gerdau S/A e Forjas Taurus S/A

Abstract

This study investigates the main impacts in control systems of enterprises due to its internationalization and consequent increase in complexity of their operations. The research sought to examine further some clearance or approach in the literature, about how this process of internationalization happens. Therefore, comparisons were made between control and internationalization characteristics found in the literature and the real situations in the companies interviewed in this research. To enable such comparisons, we performed a literature review on the theories of management control in companies on the processes of globalization and also on the theories of internationalization of firms, described by the principal authors of these areas. Set the reference plane, was adopted the method of case study applied in three major companies in the state of Rio Grande do Sul, Gerdau S/A, Fras-le S/A and Forjas Taurus S/A in order to seek a deeper exploration on the actual procedures and controls found in these companies, such relevance to the Brazilian and regional economy, noting their characteristics in relation to the reference plane proposed. From the interviews conducted in person, it was possible to verify the real importance of systems of management control in companies internationalized and the great challenge that companies go through to get to monitor and plan effectively, the complex activities that are held in different locations around the world. The main findings indicate that the control systems suffer various impacts to adapt to different markets and could be verifyed other some important structural, conceptual and monitoring and control changes in the cases analyzed. It is worth mentioning the great impotance of investments in technology, research and development and constant attention that companies should pay to the intellectual capital to achieve efficiency and quality in operations. Relevant approaches were found between theory and practice about the characteristics of the internationalization process.