Big data: desafios à tutela da pessoa humana na sociedade da informação

Abstract

The growth of the data generated every day drives new ways of collecting, storing and processing personal data. In the so-called information society, large data processing enables corporations and governments to capture, analyze and store huge databases, extracting benefits, generating wealth and promoting social advancement. Beside the benefits brought by big data, this practice can lead to violations of the rights of the personality, especially privacy and protection of personal data. The intention is to analyze regulatory models of privacy and consent regarding the treatment of personal data in the big data era, demonstrating also doctrinal and legislative proposals capable of making this practice compatible with the rights of the personality, taking into account the need to fully protect the person and information self-determination. Finally, this dissertation seek to analyze the Brazilian scenario in the light of international experiences, in order to understand the direction for the future legislatibe reforms that Brazil must aprove to in order to promote the above objectives.